he7777 Privacy Policy

1. Introduction

1.1 he7777 is an online gaming platform serving English-speaking Pakistani players with cricket betting, live casino, slots and specialty games. As part of operating the he7777 platform, we necessarily collect and process personal data belonging to registered users and platform visitors.

1.2 This Policy applies to all personal data collected by he7777 through the platform, including data collected during registration, during account verification (KYC), during deposit and withdrawal transactions, through cookies and tracking technologies, and through customer support interactions.

1.3 This Policy should be read alongside the he7777 Terms & Conditions, which govern your use of the platform more broadly. Defined terms used in the Terms & Conditions carry the same meaning in this Policy unless separately defined herein.

2. Data We Collect

2.1 Registration Data. When you create a he7777 account, we collect: full legal name; date of birth; Pakistani mobile number (03XX format or country-code equivalent); email address; preferred currency (PKR by default); and the password you set (stored in hashed, non-reversible form – we never store your password in plain text).

2.2 Identity Verification (KYC) Data. To comply with applicable anti-money-laundering and platform integrity requirements, he7777 may request: a copy of your national identity card (CNIC), passport or other government-issued photo ID; proof of address (utility bill, bank statement); and proof of the payment method used to fund your he7777 account.

2.3 Transaction Data. We record details of all deposits and withdrawals, including the payment method used (JazzCash, Easypaisa, HBL, UBL, Meezan Bank, Bank Alfalah, Visa, Mastercard, UnionPay or USDT TRC20), PKR amounts, transaction timestamps, and transaction reference numbers.

2.4 Gaming Activity Data. We collect records of all bets placed, games played, session start and end times, wager amounts, and game outcomes within the he7777 platform. This data is used for account management, dispute resolution, responsible gaming monitoring and fraud prevention.

2.5 Device & Technical Data. When you access he7777, our servers automatically record: IP address; browser type and version; operating system; device model; screen resolution; and referral URL. This data is collected for security, fraud prevention and platform optimisation purposes.

2.6 Customer Support Data. If you contact he7777 support, we retain records of the correspondence, including the content of messages, timestamps and the resolution outcome. This data is used to improve support quality and for audit purposes.

3. How We Use Your Data

he7777 uses personal data collected from Pakistani users for the following purposes:

4. Legal Basis for Processing

4.1 Contract Performance. The majority of he7777's data processing is necessary to perform the contract between he7777 and you – specifically, to provide online gaming services, process PKR transactions, and manage your account.

4.2 Legal Obligation. he7777 processes KYC and transaction data in order to comply with applicable anti-money-laundering obligations and to respond to lawful requests from regulatory and law enforcement authorities.

4.3 Legitimate Interests. he7777 processes device and technical data on the basis of legitimate interests in operating a secure, fraud-resistant platform and improving the user experience for Pakistani players.

4.4 Consent. Where he7777 sends marketing communications (promotional emails or SMS messages) to Pakistani users, we will do so only with your prior consent, which you may withdraw at any time by contacting he7777 support or using the unsubscribe mechanism in any marketing communication.

5. Data Sharing

5.1 he7777 does not sell your personal data to unaffiliated third parties for their own marketing purposes.

5.2 he7777 may share your personal data with the following categories of recipient where necessary:

• Payment processors: JazzCash, Easypaisa, HBL, UBL, Meezan Bank, Bank Alfalah and card scheme processors require transaction data to process your PKR deposits and withdrawals.
• KYC and identity verification providers: Third-party identity verification services used to fulfil he7777's KYC obligations may receive copies of identity documents you submit.
• Fraud detection and cybersecurity providers: Specialist service providers that help protect the he7777 platform against fraud, account takeover and malicious activity.
• Regulatory and law enforcement authorities: he7777 will disclose personal data where required to do so by law, court order, or at the request of a competent authority.
• Group companies and technical service providers: Companies within the he7777 corporate group and contracted technical service providers that support platform operations may have access to personal data under strict confidentiality obligations.

5.3 Any third party that receives personal data from he7777 is contractually required to maintain appropriate data security measures and to use the data only for the specific purpose for which it was shared.

6. Payment Data & PKR Transactions

6.1 he7777 processes all account balances in Pakistani Rupees (PKR). When you make a deposit via JazzCash or Easypaisa, the transaction is processed through the respective mobile wallet provider's secure payment infrastructure. he7777 receives confirmation of payment and a transaction reference – we do not store your full JazzCash or Easypaisa account credentials.

6.2 For bank transfers via HBL, UBL, Meezan Bank or Bank Alfalah, he7777 collects the bank account number and account holder name solely for the purpose of processing withdrawals to the correct account. This information is encrypted at rest and access is restricted to authorised payment operations staff.

6.3 Card payment data (Visa, Mastercard, UnionPay) is processed by PCI-DSS-compliant payment processors. he7777 does not store full card numbers, CVV codes or card expiry dates on its servers.

6.4 USDT TRC20 wallet addresses provided for withdrawal purposes are stored in encrypted form and are used solely to process the requested withdrawal transaction.

7. Cookies & Tracking Technologies

7.1 he7777 uses cookies and similar tracking technologies on the he7777.app platform for the following purposes:

• Essential cookies: Required for the platform to function, including maintaining your logged-in session after he7777 login.
• Analytics cookies: Used to understand how Pakistani users navigate and interact with the he7777 platform, enabling us to improve the experience.
• Security cookies: Used to detect and prevent fraudulent login attempts and bot activity.
• Preference cookies: Used to remember your language, currency (PKR) and display preferences between sessions.

7.2 You may configure your browser to refuse cookies. However, disabling essential cookies may prevent you from logging in to your he7777 account or using certain platform features.

8. Data Retention

8.1 he7777 retains personal data for as long as your account remains active and for a minimum of five (5) years following account closure, in order to meet legal, regulatory and anti-money-laundering obligations.

8.2 Transaction records are retained for a minimum of seven (7) years in accordance with applicable financial record-keeping requirements.

8.3 KYC documents are retained for five (5) years following the conclusion of the business relationship with he7777, after which they are securely destroyed or anonymised.

8.4 Customer support correspondence is retained for three (3) years from the date of the most recent interaction.

9. Security Measures

9.1 he7777 implements a multi-layered security architecture to protect your personal data, including: TLS encryption for all data in transit; AES-256 encryption for sensitive data at rest; role-based access controls limiting data access to authorised personnel on a need-to-know basis; two-factor authentication (2FA) for internal admin access and optionally for all he7777 user accounts; automated intrusion detection and anomaly monitoring; and regular security reviews of the he7777 platform infrastructure.

9.2 Despite these measures, no online platform can guarantee absolute security. You remain responsible for protecting your own he7777 login credentials. In the event of a data breach that materially affects your rights, he7777 will notify you as soon as reasonably practicable in accordance with applicable legal requirements.

10. Your Privacy Rights

10.1 Subject to applicable law, you have the following rights with respect to personal data held by he7777:

• Right of Access: You may request a copy of the personal data he7777 holds about you.
• Right to Rectification: You may request correction of inaccurate or incomplete personal data.
• Right to Erasure: You may request deletion of your personal data where he7777 has no lawful basis for continued processing. Note that data subject to legal retention obligations cannot be deleted before the applicable retention period expires.
• Right to Restriction: You may request that he7777 restrict the processing of your personal data in certain circumstances.
• Right to Object: You may object to processing based on legitimate interests, including for direct marketing purposes.
• Right to Withdraw Consent: Where processing is based on your consent, you may withdraw that consent at any time without affecting the lawfulness of prior processing.

10.2 To exercise any of these rights, contact he7777 at [email protected] (displayed as plain text). he7777 will respond to valid requests within thirty (30) days. We may require identity verification before processing a data subject request.

11. Children's Privacy

11.1 The he7777 platform is strictly for adults aged 18 and over. he7777 does not knowingly collect personal data from anyone under the age of 18. If he7777 discovers that a user under 18 has registered an account, the account will be immediately suspended, all funds returned to the deposit method used, and all personal data associated with that account will be deleted as soon as reasonably practicable.

11.2 If you are a parent or guardian and believe a minor has created a he7777 account, please contact he7777 support immediately at [email protected] (plain text).

12. Updates to This Privacy Policy

he7777 may update this Privacy Policy from time to time to reflect changes in applicable law, platform operations or data processing practices. The "Last updated" date at the top of this Policy will be revised accordingly. Where changes are material, he7777 will notify registered users by email or through a platform notification. Continued use of the he7777 platform following publication of an updated Privacy Policy constitutes your acceptance of the revised Policy.

13. Contact & Complaints

13.1 For any questions, concerns or requests relating to this Privacy Policy or the handling of your personal data by he7777, please contact:

13.2 he7777 will acknowledge privacy-related complaints within five (5) business days and aim to resolve them within thirty (30) days. If you remain unsatisfied with he7777's response, you may contact the relevant data protection authority in your jurisdiction.